Is stakeholder capitalism failing? A look at the credibility crisis in corporate sustainability

Keywords: Action, Finance, Newsroom

Alison Taylor’s recent piece in Bloomberg critiques the current landscape of stakeholder capitalism, exposing the disconnect between corporate commitments and actual outcomes. Taylor argues that companies championing stakeholder capitalism often fail to gain the anticipated “social license to operate,” as busy consumers struggle to assess corporate sustainability claims. She highlights how activist scrutiny can paradoxically target sustainability leaders, like Patagonia and Adidas, while less transparent companies evade attention.

Moreover, Taylor notes a credibility crisis among those who promoted stakeholder capitalism, as they resist acknowledging its shortcomings. This inconsistency, Taylor suggests, has led major players like BlackRock and Tractor Supply Company to step back from terms like ESG and reduce their commitments to diversity, equity, and climate action. Her critique underscores the pitfalls of overselling voluntary, market-based self-regulation, which she contends will not drive true sustainability.

Key Takeaways from Alison Taylor’s Bloomberg Piece:

  • Elusive Social License: Companies embracing stakeholder capitalism expected loyalty from customers and employees as a “social license to operate.” Taylor argues this belief is largely unfounded.
  • Consumer Distraction: Stressed, busy consumers struggle to evaluate sustainability claims from brands, while activists often target companies that make public commitments to sustainability—sometimes ignoring those with weaker performance who stay out of the spotlight.
  • Irony in Activist Pressure: Even companies known for sustainability, like Patagonia and Adidas, face backlash for issues such as plastic use, whereas less vocal companies evade scrutiny.
  • Credibility Crisis Among Stakeholder Architects: The architects of stakeholder capitalism resist acknowledging the failures of their approach. While executives claim ESG and “green investing” are thriving, Taylor says evidence suggests otherwise.
  • Confused Objectives: Companies lack clarity on whether stakeholder capitalism is about a moral purity test, compliance, or strategy. The “all of the above” approach, says Taylor, is unsustainable.
  • Corporate Retreat: High-profile firms like BlackRock and Tractor Supply Company are rethinking or even retreating from commitments to ESG, diversity, and climate action, signaling widespread skepticism.
  • Sustainability Needs More than Self-Regulation: Taylor concludes that sustainability cannot be achieved solely through voluntary, market-driven self-regulation—calling for a more robust approach to drive meaningful change.

Source: Alison Taylor, Bloomberg. Alison Taylor is a clinical associate professor at New York University’s Stern School of Business.

Illustration: Celia Jacobs for Bloomberg