Green Celebrities: Jessica Alba

Jessica Alba is an American actress and businesswoman. As well as being one of the most recognisable faces in Hollywood, Jessica Alba is an activist, bestselling author, and the founder of her own eco-friendly firm, The Honest Company.

She began her television and film appearances at age 13 in Camp Nowhere and The Secret World of Alex Mack, and rose to prominence at age 19 as the lead actress of the television series Dark Angel, for which she received a Golden Globe nomination.

Jessica Alba was inspired by the 2008 birth of her first child and her own history of childhood illnesses to create a company that provided an alternative to baby products with ingredients such as petrochemicals and synthetic fragrances. Alba launched the The Honest Company in 2012 with 17 products.

The Honest Company

The company was founded in 2012, and its mission is to provide consumers with safe, non-toxic family and lifestyle goods like nappies, personal care products, non-toxic household cleaners, and wellness products.

Everything the company does promotes sustainability, not just in its products, but in the way it empowers its employees to make a difference in local communities and supports well over 100 non-profit organisations that work to change the lives of children and their families. Not only that, a percentage of the profit from every product sold is donated to families who are in need.

The Honest Company’s achievements

The company’s products have been awarded a number of honours from parenting and environmental organisations and their accolades include recognition from the National Parenting Publication Awards, the Natural Child World Eco-Excellence Awards, Parent Tested Parent Approved, SheKnows Parenting Awards, The Red Tricycle Totally Awesome Awards, and an Allure Best of Beauty Award.

Awards

Jessica Alba was named one of Fortune’s 10 Most Powerful Women Entrepreneurs, she won the Glamour Entrepreneur of the Year award and is also the recipient of the Entertainment Media Association’s Green Parent Award and the Mt. Sinai Children’s Environmental Health Center Champion for Children Award.

Source: The Honest Company