The Coachtopia pop-up brings luxury circular fashion to Gen Z
With patchwork seating and other upcycled design components, every aspect of the Coachtopia pop-up cements the brand’s commitment to circular fashion. Earlier this year, Coach launched Coachtopia as a circular fashion concept to resonate with Gen Z climate activists, and now, the sub-brand has its first dedicated retail location in North America.
This pop-up location is a destination for environmentally minded consumers to discover the newest Coachtopia collection, which feature upcycled materials and a lower carbon footprint than their conventionally manufactured counterparts. This location will also support the debut of all-new Coachtopia launches like the mini Ergo design and the Loop Cloud tote.
While the pop-up is open for a short time, people can participate in themed events like the Upcycling Lab and Loop Fest.
Key Themes
#circularfashion
#genzclimateactivists
#popupretail
References: fashionunited.uk
